The Benefits of Email List Building
There are many benefits to building an email list. In this article, I take a look at the major benefits of email list building. Building a list of people that are interested in the niche you are marketing in and communicating with them on a regular basis is, according to list building experts, like printing money.
Incentivize Visitors to Return to Your Website
There is a lot of choices for people looking for information or entertainment on the internet today and people who visit your website but do not join your email list are not likely to ever return to your site again.
Your site will vanish into the blur of hundreds of other sites that offer similar information on similar subjects.
When you are promoting products or services on a website, it is likely that 1% or less of your visitor traffic will make a purchase. The chances of them returning to your website again are slim – probably less than 3%. If you can capture the email addresses of your visitors then you can send emails to them that will encourage them to return.
An Email List is an Asset
An email list is a valuable asset. Every individual that is on your email list has a value of around $1. This is because when you conduct an effective email marketing campaign, you are far more likely to make sales of your own products or services and also earn affiliate commission.
Successful internet marketers will tell you that if you blindfolded them and dropped them into a foreign country they could start making money instantly if they had a laptop and an internet connection. Your list is something that can never be taken from you
Email is Personal
An email is a personal thing so you need to take advantage of this. Always capture the first name of your prospects so that you can appeal to them in a personal way. It will put some people off signing up for your email newsletter if you ask for their first name, but most people will willingly provide this if they are interested in what you have to offer.
Think about it. If you see an email in your inbox with your name on it you are far more likely to open it aren’t you? Personalizing your emails will definitely lead to better results for you. It is easy to use a first name in your emails so be sure to capture them with your opt-in form.
Email Marketing puts you in Control
You do not have this kind of control over other forms of promotion.
You can work very hard and spend lots of money ranking your website only to see it drop overnight.
You can spend lots of money advertising on social media and not reach people who are interested in what you are offering.
You can also inadvertently violate rules on a social media site and get banned. However, when you have an email list it will always be yours.
Make Money With One Click by Email Marketing
You can build trust with your email list and make money promoting offers over and over again. If you do things right then your subscribers will actually look forward to receiving emails from you. The return on investment with email marketing can be huge.